NEWARK, NJ, February 9, 2021 / PRNewswire / – The Greater Newark Convention and Visitors Bureau (GNCVB), in partnership with United Airlines, announces the launch of Shop Local in Newark. This initiative reflects United’s mission to connect people and engage local and global communities to make a difference.

United has operated a hub at Newark Liberty International Airport for more than two decades. Before the pandemic, United operated more than 425 daily flights from EEA to more than 160 cities around the world new York/.Newark Region most flights to most destinations. As part of this initiative, United will put five in the spotlight Newark-based small businesses, including Off The Hanger, a luxury fashion and decoration studio in the January 2021 Edition of the award-winning onboard publication Hemispheres.

“United is the first major airline to support and promote the small business community Newark“says Ricardo Salazar, Acting President and CEO of GNVCB. “United’s marketing support from Newarks The small business community at this critical juncture is a boost to our growing corporate sector. I would like to personally thank the GNCVB Board Director Blenda Pinto, Director of United Airline, Corporate & Government Affairs Northeast Region, who endorsed and recommended us to lead these efforts. “

“During this fundraising season, we are incredibly grateful for the continued great partnership between GNVCB and United Airlines,” he says Gregory Good, GNCVB Chairman of the Board. “While the coronavirus pandemic has forced us all to adapt, United has been promoting it Newark as a great place to live, work and play with its Shop Local Newark initiative. The pandemic brings out the best in humanity and supports United Newarks Small businesses only add to the importance of their partnership. “

Newark has a rich selection of restaurants and multicultural eateries and minority owned small businesses offering a range of unique products and international cuisine. Shop Local Newark was founded to help local businesses offset some of the losses they suffered from the COVID-19 pandemic by increasing sales over the course of 2021. “

“It is important that small businesses across America survive the pandemic,” said Ms. Pinto. “These storefronts are the lifeblood of our communities and it is imperative that United capitalize on our strong ties Newark to encourage our customers to shop locally and boost the local economy. In this unprecedented time, we stay stronger together. “

Shop in Local Newark using practices like wearing a mask, following social distancing guidelines, and following all public health protocols. For the latest COVID-19 resources and more information, visit

About United

United’s common purpose is to “unite people. Unite the world”. For more information, visit, follow @United on Twitter and Instagram, or connect on Facebook. The common stock of United’s parent company, United Airlines Holdings, Inc., trades on the Nasdaq under the symbol “UAL”.


The Greater Newark Convention and Visitors Bureau is the city’s official target marketing organization Newark, New Jersey. GNCVB is a 501 (c) (6) New Jersey private not-for-profit organization funded primarily by Newarks Hotels through a tourism improvement district. She is committed to creating economic growth and increasing employment in Newark by marketing the Greater Newark area, developing a year-round travel destination and increasing the number of overnight guests staying at Newark hotels. Founded in July 2008, GNCVB was the first Destination Marketing Organization in the state of New Jersey to set up a tourism improvement district. During his tenure, hotel sales have grown dramatically, new hotels have opened, and Newark’s attendance has grown to over 1,200,000 overnight guests per year. The Greater Newark Convention and Visitor’s Bureau is also charged with promoting and marketing the region’s wealth, increasing per capita spending in the tourism sector, and attracting new events, meetings and conferences to the region.

Ricardo Salazar
Greater Newark Convention and Visitors Bureau
(973) 735-2135, x 307 | [email protected]

SOURCE Greater Newark Convention and Visitors Bureau

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